Core Technology

The backbone CSC’s Brand Monitoring services is our comprehensive third-generation Internet crawling engine.  To provide you with comprehensive online coverage, we crawl and index a wide range of online content on a 24 by 7 basis, including:

• Visible web page text
• Hidden web page text (including html Title and Meta information)
• Images and other visual content
• E-mails
• UseNet Discussions and other online message postings
• Global domain names (including expansive coverage of both gTLD and ccTLD  country extension across the world)

Analyst Expertise

Every Brand Monitoring subscription is delivered by a team of highly qualified individuals with complimentary skill sets, each of which has significant background and training in trademark law, online brand protection and client-specific objectives and reporting thresholds.

Our analysts combine the power of our technology with their expertise to collect and categorize Internet content, providing highly filtered, actionable results.  This focused approach saves you time and money by allowing you to focus your resources and enforcement activities on those abuses that are causing your organization the most damage.

This Client Team employs a highly consultative process and will work closely with you throughout the life of your subscription to ensure the delivery of intelligent and actionable information.

Case Management

All of our Brand Monitoring solutions are delivered via our VigilActive® online reporting system.  In addition to putting valuable information about each record at your fingertips, the secure online system includes powerful management tools, allowing you to:

• Track and archive records
• Create and assign customized enforcement statuses to each record
• Auto-generate and store Cease & Desist and other enforcement correspondence
• Upload and assign customized statuses to received correspondence
• Assign and track deadlines and enforcement tasks
• Maintain detailed enforcement history
• Create customized workflow reporting

VigilActive Enforcement Workflow Benefits

• Improves Efficiency.  Provides management and monitoring by the enforcement team from a centralized Web interface, streamlining the enforcement process.  Reduces time and costs by streamlining staff enforcement activities and avoiding “dead time” between enforcement steps.
• Facilitates Proactive Management.  Drives the brand enforcement process proactively by designating enforcement responsibility, keeping records of enforcement notifications and mailing dates, and managing and monitoring deadlines.
• Provides Improved Process Control.  Improves management of enforcement processes by helping to facilitate standardized enforcement methodology.
• Demonstrates Brand Protection Vigilance.  Creates an audit-trail that demonstrates rigorous and proactive protection of brands.